Creative services
With Orange, you receive seamless professional services for creative, re-positioning, and tactical brand communication.
Brand
A strong brand helps businesses in enlarging their potential customer base and getting closer to their hearts.
If the brand is already distinctively defined, we respect it in all our designs.
If the brand just needs a slight tweak, we don’t revolutionize; instead, we implement a decisive evolution.
And if there’s a desire to radically renew the brand – or create a brand from scratch – we assist in carving out its unique and relevant positioning, promise, personality, and appearance.
Concept
Once the brand is in place, we construct a recognizable and consistently performing mode of appearance for its marketing communication, which considerably boosts the productivity of advertising investments in both the short and long run.
In today’s media-rich landscape, it’s essential to underline that recognizability and consistency don’t mean homogeneity, but the ability to present oneself according to the audience, situation, and channel.
Campaign planning
The most expensive form of advertising is the one that goes unnoticed. In creative advertising solutions, from media planning to brand films and content production, we always encourage our clients – hopefully you, soon – to bravely stand out rather than sinking into the mundane traditions of the industry.
By behaving nicely,
like everyone else
in your industry,
you end up being bypassed – not the one bypassing.
Graphic design
Beyond comprehensive advertising and content planning, we also professionally assist in creating visual identities, corporate visuals, and packaging designs.
Content planning and production
Where advertising persuades and influences perceptions, content marketing offers recipients content they deem beneficial, such as expert articles and interviews, guides and tutorial videos, blog posts, social media content, website content, and more. We produce all of this – but before production begins, we prioritize planning to package the content in a brand-personality-supporting and more appealing manner than competitors.